Upgrade Your Sparkle
Turn the diamond you have into the diamond you’ve always wanted with
Holloway Diamonds
At Holloway Diamonds, we believe your jewellery should grow with you—celebrating milestones, evolving with your style, and reflecting the brilliance of your journey. Our Upgrade Program is designed for those who understand that true luxury is never static—it evolves, just like you.
Whether you’re enhancing an existing Holloway piece or refining a diamond from elsewhere, our experts are here to help you step into your next chapter—with confidence, elegance, and incomparable sparkle.
Already Own a Holloway Diamond™?
We honour your investment. Always.
As part of the Holloway family, you’re entitled to receive 100% of your original diamond’s value as credit toward a new Holloway Diamond™.
No limits. No time frame. Just complete peace of mind.
Whether you’re seeking a larger stone or a new silhouette, our team will curate exquisite options that align with your vision—each one handcrafted to our elite standards of cut, craftsmanship, and brilliance.
Have a Diamond From Another Jeweller?
Your next Holloway Diamond is closer than you think.
We accept natural diamonds (minimum 0.25ct) not originally purchased from us. To complete your upgrade, we simply require an equal cash contribution to the assessed value of your existing stone.
For example:
If our gemmologists value your diamond at $5,000, contribute an additional $5,000—and explore our curated collection of $10,000 Holloway Diamonds™, each one meticulously chosen for its superior cut and exceptional light performance.
It’s an elegant way to transform what you have into the diamond you’ve always desired.
Ask Our Experts About Your Upgrade
Terms and conditions
* Only natural diamonds, not synthetic, clarity enhanced or colour treated diamonds.
** We will credit your old setting gold or adjust it to take a larger diamond if practical.
^Diamond stud earrings are popular trade-ups as they cost little to reset.
Diamond Ring Trade In Melbourne
Looking for a Diamond Ring Trade In service that brings you a brighter, more luxurious upgrade?
At Holloway Diamonds, we offer a seamless and rewarding experience for customers looking to trade in their diamond ring for an upgrade. Whether you’re aiming for a larger, more radiant stone or simply wish to change your style, our trade in diamond ring services ensure you receive the value your original piece deserves.
Trade In Your Diamond Ring - Upgrade Your Sparkle
The best part? You’ll get this credit toward a new Holloway diamond, known for its exceptional cut and sparkle.
For example, if we value your diamond at $5,000, simply match this with a $5,000 contribution, and you’ll be on your way to selecting a new Holloway Ideal Cut Diamond worth $10,000—or more. The more you invest, the more brilliant the diamond.
Start your Trade Up today!
When you trade in a diamond ring (or any other diamonds) that was purchased from us, it’s even easier and there are fewer conditions. You will usually receive full credit based on your initial purchase price and you can spend less to get a better stone. This is a great way to recycle old stones and invest in a piece you’ll love even more – some customers have traded in their pieces multiple times!
Trade In Your Diamond Ring to an Ethically Sourced and Australian Made Piece
The opportunity to trade in your old diamond for a fair trade diamond engagement ring Melbourne reflects your commitment to quality and ethical sourcing.
Ready to upgrade to a more brilliant and elegant diamond? Visit one of our Holloway Diamonds jewellery stores near Melbourne CBD to start your diamond ring trade in journey today. You’ll walk away with a piece that’s not just an upgrade in size but in quality, radiance, and craftsmanship.
FAQs
Can I trade in any diamond ring?
We accept any diamond ring over 0.25 carats. The condition of the diamond does not matter—whether it’s a diamond you’ve worn for years or one that’s been sitting in your jewellery box.
What if I bought my diamond elsewhere?
If your diamond was not purchased from Holloway Diamonds, we’ll still offer a fair trade-in value. After matching the value with your cash contribution, you’ll receive a credit towards a new Holloway diamond.
How long does the ‘trade in diamond ring’ process take?
The process is quick and simple. Once your diamond is evaluated, you can apply the trade-in value toward your new purchase, often within the same day.